Our approach blends the classic with the modern, combining a striking typeface with illustrations inspired by the Gyotaku technique, where objects are printed onto paper to capture their details organically.

Natural-textured backgrounds enhance the handcrafted feel, reinforcing the brand’s freshness and authenticity. We’ve also designed a light-hearted iconography to effectively convey key values such as origin, traceability, and the octopus preparation process in an engaging and accessible way.

We’ve developed a visual and graphic universe centered around an existing logo, completely redesigning their website, packaging, and editorial elements. Embracing their philosophy, we’ve crafted a distinctive and sophisticated art direction, enhancing the product and setting it apart in the highly demanding professional market it targets.

The concept behind this product includes label design, packaging, and photography and video direction, capturing the contrast between the raw, rugged vine and the wine’s delicate nature and color.

We played with the sense of touch, creating a textured volume that mimics the texture of the vine. The entire exterior is intentionally dark, allowing all light and attention to be drawn to the wine’s color once it’s poured.

We crafted their label with the duality in mind between the character’s persona and the wine’s characteristics, blending the literary with the varietal. The outcome is a clean, floral, and elegant image.

The combination of a distinctive landscape and the unfolding narratives within it gives this brand a cohesive and versatile essence, from the winery’s branding to the characterization of its characters.
We achieved a fresh and sophisticated label that sparks conversation wherever it’s enjoyed.